Privacy policy

Last Updated: August 9, 2025

At Ryde Clothing, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit and make a purchase from our website www.rydeclothing.co.

1. Information We Collect

We collect various types of information to provide and improve our services to you:

• Personal Information: This includes information you directly provide to us when you:

• Place an order (e.g., name, shipping address, billing address, email address, phone number, payment details).

• Create an account (e.g., username, password).

• Sign up for our newsletter or marketing communications.

• Contact customer service (e.g., through email or chat).

• Participate in surveys or promotions.

• Non-Personal Information / Usage Data: This includes information automatically collected when you access and use our website:

• Device Information: IP address, browser type, operating system, device type.

• Usage Details: Pages visited, time spent on pages, referral source, clickstream data, search terms.

• Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies (see Section 7).

2. How We Use Your Information

We use the information we collect for various purposes, including:

• To Process Orders: To fulfill your purchases, process payments, and arrange for shipping and delivery.

• To Provide Customer Service: To respond to your inquiries, requests, and provide support.

• To Manage Your Account: To create and manage your online account with us.

• To Improve Our Website & Services: To analyze website usage, understand customer preferences, and enhance your shopping experience.

• For Marketing & Communications: To send you updates, promotional offers, newsletters, and information about new products or services, in accordance with your preferences.

• For Security & Fraud Prevention: To protect our website, prevent fraudulent transactions, and ensure the security of our customers.

• To Comply with Legal Obligations: To meet legal, regulatory, or tax requirements.

3. How We Share Your Information

We may share your information with third parties in the following circumstances:

• Service Providers: With trusted third-party service providers who assist us in operating our website, conducting our business, or serving our users (e.g., payment processors, shipping companies, marketing platforms, IT support). These third parties are obligated to protect your information and use it only for the purposes for which we disclose it to them.

• Legal Requirements: When required by law, court order, or governmental regulation, or to protect our rights, property, or safety, or the rights, property, or safety of others.

• Business Transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity.

• With Your Consent: We may share your information with third parties when we have your explicit consent to do so.

4. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, use, alteration, or disclosure. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

5. Your Rights & Choices

You have certain rights regarding your personal information:

• Access & Correction: You can access and update your personal information through your account settings or by contacting us.

• Opt-Out of Marketing: You can opt-out of receiving marketing communications from us by following the unsubscribe instructions included in our emails or by contacting us directly.

• Data Deletion: You may request the deletion of your personal information, subject to certain legal exceptions.

• Withdraw Consent: Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us at info@rydeinternational.com.au

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

7. Third-Party Links

Our website may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

8. Children's Privacy

Our website is not intended for individuals under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided us with Personal Information, please contact us. If we become aware that we have collected Personal Information from children without verification of parental consent, we take steps to remove that information from our servers.

9. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

10. Contact Us

If you have any questions about this Privacy Policy, please contact us:

• By email: info@rydeinternational.com.au

• By mail: 141 Murray Avenue, Renmark, SA, 5341, Australia